Overview :Edward Bernays, the father of public relations, explains what propaganda is and how it is applied on society. It's an explanation of how an ... Read More
Overview :Nicknamed "the father of public relations," Edward Bernays (1891-1995) was a pioneer in the fields of propaganda and PR. Combining theories ... Read More
Overview :The Father of Spin is the first full-length biography of the legendary Edward L. Bernays, who, beginning in the 1920s, was one of the first ... Read More
Overview :First published in 1923, Crystallizing Public Opinion is the landmark work that effectively invented the modern field of public relations. W... Read More
Overview :Edward Bernays, famed as The Father of Public Relations, pioneered the technique of working to change attitudes rather than just selling pro... Read More
Overview :Propaganda by Edward L. Bernays is a seminal work that explores the mechanics of influence and the role of public relations in shaping publi... Read More
Overview :"Bernays' honest and practical manual provides much insight into some of the most powerful and influential institutions of contemporary indu... Read More
Overview :The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society.... Read More
Overview :Public relations as described in this volume is, among other things, society's solution to problems of maladjustment that plague an overcomp... Read More
Overview :Complete 1928 original edition of Propaganda by Edward Bernays, pioneer in public relations and influencing the masses. This book details ho... Read More
Overview :2024 Reprint of the 1928 Edition. Propaganda, an influential book written by Bernays in 1928, incorporated the literature from social scienc... Read More
Overview :First Edition, 2nd Printing.
Clean interior pages. Dust jacket with some aging, wear and chipping to edges. Interior pages clean. Gilt let... Read More
Overview :Edward Louis Bernays (1891-1995), the recognized father of public relations and nephew of Sigmund Freud, was a pioneer American publicist in... Read More
Overview :Este es el manual de la industria de las relaciones públicas. Bernays es una especie de gurú. Su gran golpe, el que le catapultó a la fama e... Read More
Overview :This scarce antiquarian book is a facsimile reprint of the original. Due to its age, it may contain imperfections such as marks, notations, ... Read More
Overview :The Bare-Knuckled Truths of Edward Bernays You may not know Edward Bernays, but Edward Bernays knows you. His 1923 classic Crystallizing Pub... Read More
Overview :A seminal work on how public opinion is created and shaped, Edward Bernays' 1923 classic Crystallizing Public Opinion set down the principle... Read More
Overview :Propaganda, the seminal 1928 book by Edward L. Bernays, stands as a foundational text in understanding the mechanisms of public persuasion ... Read More