Delivering Profitable Value

by Lanning, Michael J.
ISBN: 9780738201627
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Overview

Not another empty call for 'obeying the customer, ' this book offers a comprehensive framework and approach by which the entire organization can learn to discover the end-result experiences that customers truly value, and then reinvent the business based on those discoveries.--Stephen A. Furbacher, President, Dynegy Midstream Services, LLP.
  • Format: Trade Paperback
  • Author: Lanning, Michael J.
  • ISBN: 9780738201627
  • Condition: Used
  • Dimensions: 9.02 x 0.86
  • Number Of Pages: 336
  • Publication Year: 2000