The Art of War by Sun Tzu has been a much-studied work of military strategy for hundreds of years, influencing great leaders in all walks of life. Here, business journalist Mark Smith applies the lessons to the role of the entrepreneur by showing how the axioms of General Sun Tzu apply to creating and expanding a business in a successful and meaningful way.
Illustrated with numerous case studies of business owners whose strategies show how these ideas can work and containing quotes and tips from well-known business leaders and innovators, The Entrepreneur's Guide to The Art of War will show you how to: - lay firm foundations for your intended business