Overview :We all want people to do stuff. Whether you want your customers to buy from you, vendors to give you a good deal, your employees to take mor... Read More
Overview :In 100 Things Every Designer Needs to Know About People, 2nd Edition , Dr. Susan Weinschenk shows design and web professionals how to apply... Read More
Overview :New 2nd Edition Do you know the science behind giving a powerful and persuasive presentation? This book reveals what you need to know about... Read More
Overview :Thousands of designers, marketers, and product managers have come to rely on Susan Weinschenk's original 100 Things Every Designer Needs To ... Read More
Overview :Have you heard about behavioral economics? Don't be scared; it's fun, exciting, and interesting. This book is a summary of some of the best ... Read More