Overview :Self reinvention has become a preoccupation of contemporary culture. In the last decade, Hollywood made a 500-million-dollar bet on this ide... Read More
Overview :A follow-up to Grant McCracken's groundbreaking Culture and Consumption, this new book trades the usual platitudes about the consumer societ... Read More
Overview :This book compiles and integrates highly innovative work aimed at bridging the fields of anthropology and consumer behavior." --Journal of C... Read More