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Fromm, Jeff
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Millennials with Kids: Marketing to This Powerful and Surprisingly Different Generation of Parents
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The Purpose Advantage: How to Unlock New Ways of Doing Business
The Purpose Advantage: How to Unlock New Ways of Doing Business
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Overview : In today's noisy market where people have instant access to nearly everything, quality products and services are no longer enough to differe... Read More
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Marketing to Millennials: Reach the Largest and Most Influential Generation of Consumers Ever
Marketing to Millennials: Reach the Largest and Most Influential Generation of Consumers Ever
Overview : The jokes at the Millennials' expense are aplenty, but not nearly as much as the $200 billion in buying power they now wield as they enter t... Read More
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Marketing to Gen Z: The Rules for Reaching This Vast--And Very Different--Generation of Influencers
Marketing to Gen Z: The Rules for Reaching This Vast--And Very Different--Generation of Influencers
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Overview : You've only just begun to understand Millennials and know how to market most effectively to them. However, their successors are already righ... Read More
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