Overview :Designed to give students and public relations professionals the knowledge and skills they need to become successful crisis managers, Applie... Read More
Overview :Written as a tool for both researchers and communication managers, the Handbook of Crisis Communication is a comprehensive examination of th... Read More
Overview :Managing Corporate Social Responsibility offers a strategic, communication-centred approach to integrating CSR into organizations. Drawing f... Read More
Overview :This volume centers on the relationship between media and crisis communication, the need to address which has only been heightened by the re... Read More
Overview :PR Strategy and Application is a comprehensive and accessible text that situates Public Relations in a 21st century context; as a set of too... Read More
Overview :In the second edition of their award-winning book, W. Timothy Coombs and Sherry J. Holladay provide a broad and thorough look at the field o... Read More
Overview :Ongoing Crisis Communication: Planning, Managing, and Responding provides an integrated approach to crisis communication that spans the enti... Read More
Overview :Issues of reputation management are negotiated in a wide array of contexts, yet arguably one of the most visible of these areas involves how... Read More
Overview :Authors Coombs and Harker provide step-by-step guidance on how the strategic communication process--an integration of marketing communicatio... Read More