Preparing Effective Business Plans: An Entrepreneurial Approach

by Barringer, Bruce
ISBN: 9780133506976
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Overview

For undergraduate and graduate courses in entrepreneurship

This book is for the future entrepreneur who wants to understand the critical issues and feasibility of developing a business venture, while developing an extensive business plan.

Teaching and Learning Experience

This text will provide a better teaching and learning experience--for you and your students. Here's how:

  • Focus on the "Front End" of the Entrepreneurial Process The entrepreneurial process is discussed and defined as part of the comprehensive business plan process.
  • Give Students a Solid Point of Reference A business plan, for a fictitious company name Prime Adult Fitness, is built throughout the course of the book.
  • Present Special Insights on Presenting and Writing a Business Plan The book provides tips and suggesting for presenting a business plan with confidence and pose and includes a 12 slide PowerPoint with suggestions on what to include on each slide.
  • Format: Trade Paperback
  • Author: Barringer, Bruce
  • ISBN: 9780133506976
  • Condition: Used
  • Dimensions: 8.90 x 0.40
  • Number Of Pages: 270
  • Publication Year: 2014