Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics

by Albert, Bill
3.5 out of 5 Customer Rating
ISBN: 9780128180808
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Overview

As more UX and web professionals need to justify their design decisions with solid, reliable data, Measuring the User Experience, Third Edition provides the quantitative analysis training that students and professionals need. Measuring the User Experience was the first book that focused on how to quantify the user experience. Now in the third edition, the authors have expanded on the area of behavioral and physiological metrics, splitting that chapter into two new ones: Eye-Tracking, and Measuring Emotion. The book also contains new research and updated examples, several new case studies, and new examples using the most recent version of Excel.
  • Format: Trade Paperback
  • Author: Albert, Bill
  • ISBN: 9780128180808
  • Condition: Used
  • Publication Year: 2022
Language: English

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