Mastering the Media Purpose, Passion & Publicity for Nonprofit & Advocacy Organizations

by Hamlin, David
ISBN: 9780615204628
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Overview

A complete guide to the art and science of building effective media coverage for nonprofit and advocacy organizations. This book guides the reader through every step, from basics to sophisticated strategy & tactics. "If you want to move, change, shape or lead then Mastering The Media is the first place to start." Darryl Young, Former National Media Director, The Sierra Club ." . .takes the mystery and complexity out of the media game. . .All senior staff should have a copy on their desk." Mike Alvidrez, Executive Director, Skid Row Housing Trust
  • Format: Trade Paperback
  • Author: Hamlin, David
  • ISBN: 9780615204628
  • Condition: New
  • Dimensions: 9.00 x 0.24
  • Number Of Pages: 100
  • Publication Year: 2008
Language: English