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Overview
Overview
It's often hard to juggle promoting a library's e-resources effectively at the same time as building basic visibility within the community it serves. Useful for librarians at any type of institution, this How-To-Do-It Manual guides readers through every step of developing, implementing, and evaluating plans to market e-resources in an approachable and user-friendly way. Kennedy and LaGuardia show how front line librarians can improve awareness of under-utilized resources and increase demand for more of the same, thereby encouraging increased funding. Their book includes: Four complete programs from both public and academic libraries -- A step-by-step organization guide, with a variety of feedback and assessment forms which can be used as models -- Numerous examples of well-executed plans and outcomes.
- Format: Trade Paperback
- Author: Kennedy, Marie R.
- ISBN: 9781555708894
- Condition: Used
- Dimensions: 11.00 x 0.50
- Number Of Pages: 202
- Publication Year: 2013
Language:
English