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Integrated Brand Promotion Management : Text, Cases, and Exercises
by Murphy, John H.; Cunningham, Isabella C. M.; Delewis, Liza S.
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Overview
Overview
- Format: Trade Paperback
- Author: Murphy, John H.; Cunningham, Isabella C. M.; Delewis, Liza S.
- ISBN: 9780757577918
- Condition: Used
- Dimensions: 1.50 x 10.50
- Publication Year: 2012
Language:
English