Handbook on Electronic Commerce

by Shaw, Michael
ISBN: 9783540658221
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Overview

The world is undergoing a revolution to a digital economy, with pronounced implications for corporate strategy, marketing, operations, information systems, customer services, global supply-chain management, and product distribution. This handbook examines the aspects of electronic commerce, including electronic storefront, on-line business, consumer interface, business-to-business networking, digital payment, legal issues, information product development, and electronic business models.
Indispensable for academics, students and professionals who are interested in Electronic Commerce and Internet Business.
  • Format: Hardcover
  • Author: Shaw, Michael
  • ISBN: 9783540658221
  • Condition: Used
  • Dimensions: 9.51 x 1.67
  • Number Of Pages: 723
  • Publication Year: 1999

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