Contemporary Strategy Analysis: Text and Cases Edition

ISBN: 9781119120841
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Overview

A strategy text on value creation with case studies

The ninth edition of Contemporary Strategy Analysis: Text and Cases focuses on the fundamentals of value creation with an emphasis on practicality. Topics in this edition include: platform-based competition and ecosystems of related industries; the role of strategy making processes; mergers, acquisitions and alliances; and strategy implementation. Within the twenty case studies, students will find leading companies that are familiar to them. This strategy analysis text is suitable for MBA and advanced undergraduate students.

  • Format: Trade Paperback
  • Author: Grant, Robert M.
  • ISBN: 9781119120841
  • Condition: Used
  • Dimensions: 9.60 x 1.10
  • Number Of Pages: 776
  • Publication Year: 2016