Advertising and Promotion: An Integrated Marketing Communications Perspective

by Belch, George E. (George Edward)
ISBN: 9780071284400
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Overview

  • Format: Trade Paperback
  • Author: Belch, George E. (George Edward)
  • ISBN: 9780071284400
  • Condition: Used
  • Number Of Pages: 838
  • Publication Year: 2008
Language: English